Amy Infante is the CEO and owner of GitGo, a lead-generation company for the hotel and hospitality industry. She recently returned to her hometown of Wisner, Nebraska, and set up GitGo’s headquarters in the town of 1,200 people. As GitGo has grown, Amy has shifted the company’s focus to better serve her small community and positively impact the huge hospitality industry.
This week, we sit down with Amy to discuss how she built a culture of giving in GitGo and how she chose to expand GitGo’s purpose into a partnership with The Set Me Free Project, a human trafficking prevention organization.
Throughout the last decade, a significant movement has become more prevalent within the business world. An initiative that places a greater emphasis on people over profit; more organizations are embracing their passion for impact in an effort to leave the world in a better state from which they found it. Entities such as Ben and Jerry’s, Tom’s Shoes, Warby Parker, Patagonia, and many more are thriving with purpose at the wheel. What implications does this hold for marketplace opportunity? What internal and external challenges do these companies face when shifting their primary trajectory towards doing good in the world? Is there merit in the common stigma of organizations needing to be a nonprofit to place focus on impact and change? These and questions of the same vein are what Graham and Andrew seek to uncover. By sitting with entrepreneurs, founders, CEOs, executives, and visionaries who are walking the walk, the two have the opportunity to seek out how this movement is changing the way business is being done across the globe.
If you’re interested in being a guest on the show, please send us a message and a member of our team will connect you with our booking coordinator.
