ROI OF WHY
April 11, 2024

Entrepreneur and Founder
Do More Good Movement®

Jay Wilkinson

Jay Wilkinson is the founder and CEO of Firespring—a Certified B Corporation. In 2016, Firespring was featured in Inc. Magazine as one of the Top 50 Places to Work in America. It has been listed on the Inc. 5000 fastest-growing companies list seven of the last eight years. As a philanthropist, Jay has raised millions of dollars for nonprofits. He spends half of his time helping nonprofit organizations leverage their mission and deepen their impact. Jay has been among the highest-ranking speakers at conferences all over the United States for two decades, and has informed and educated thousands of nonprofit professionals with his empowering messages. His TEDx talk on company culture has more than 1 million views. A graduate of MIT’s Entrepreneurial Masters Program, Jay has appeared on CNN and other national news outlets discussing the important role nonprofits play in the U.S. economy.

Co-Founder
Do More Good Movement®

Graham Pansing Brooks

Graham Pansing Brooks is the Co-Founder of the Do More Good® Movement. A proud Nebraskan, Graham is excited to convene this impact-driven conference for community-minded business leaders in his home city of Lincoln. Graham works at the Arbor Day Foundation as a Corporate Partnership Manager, where he supports businesses looking to amplify their corporate social responsibility, sustainability, employee engagement, and philanthropic initiatives through tree planting projects around the world. Prior to his work at the Arbor Day Foundation, Graham founded a purpose-driven business consultancy, helping organizations bring strategic alignment to their philanthropic and business impact initiatives including the facilitation and management of corporate B Corp Certifications. He holds a Bachelor of Arts in Economics from Emory University and a Master of Legal Studies with a concentration in Corporate Law from the University of Nebraska–Lincoln College of Law. Graham enjoys playing guitar, collecting rocks (feel free to ask him about his agates), and exploring the world with his life-partner, Arianna Elnes.

Community Manager
Do More Good Movement®

Samantha Brennan

Samantha Brennan, a former programmer and 3D animator turned community manager, brings her unique blend of technical expertise and creative flair to foster vibrant online communities. With a passion for meaningful connections and a commitment to inclusivity, Samantha creates spaces where individuals can truly belong and thrive.

Community Builder and Marketing Specialist
Neighborworks Lincoln

Tut Kailech

Tut Kailech, a South Sudanese refugee and now American citizen, works as a Community Builder and Marketing Specialist for a local nonprofit called NeighborWorks Lincoln. In his free time, he is an entrepreneur, musician and host of the Blazin A Trail podcast. Tut is the virtual Livestream Host for this year’s ROI of Why Conference.

CEO
1% for the Planet

Kate Williams

Kate Williams is CEO of 1% for the Planet, a global organization that inspires action and commitment so that our planet and future generations thrive. 1% for the Planet’s global network of thousands of businesses and individuals have donated hundreds of millions of dollars to vetted environmental partners to date. Kate has driven significant organizational scale —implementing high-impact giving strategies, growing a global brand and leading an incredible and dedicated team around the world.

Outside of her tenure at 1% for the Planet, Kate earned a BA at Princeton University and an MS at the MIT Sloan School of Management, and has served on a variety of Boards. At home, Kate is Mom to two amazing young adults, a partner with her husband of 30 years, and is a trail runner, hiker, and kitchen gardener.

Founder and CEO
Carson Wealth

Ron Carson

Beyond Profit: Evolving Business Consciousness to Do More Good
He is one of the most celebrated and respected financial advisors and executives in the industry and is a sought after speaker, thinker, and investment strategist. Known for serving clients through holistic financial planning, disciplined investment strategies, and proactive personal service. Ron has shared his success principles, as documented in his book, Tested in the Trenches, with audiences worldwide. Most recently, Ron co-authored The New York Times best-selling book Avalanche and the blueprinting process that goes with it. Together, these tools help advisors learn how to clarify their mission, vision, and values by setting business and life goals.

CEO
StoneAge, Inc.

Kerry Siggins

Kerry Siggins is the CEO of StoneAge, a fast-growing manufacturing and tech company based in Colorado. She was named a Top Influential CEO in 2021 and was a finalist for Colorado’s CEO of the Year in 2017. StoneAge is recognized as a Top 100 Company to Work For by Outside Magazine and are 100% employee-owned. Kerry sits on several boards and is a Young President Organization (YPO) member. Kerry delivers keynotes on transformational leadership, culture creation, employee ownership, and cultivating the “Ownership Mindset”. She hosts several podcasts, including the popular podcast Reflect Forward. Kerry is an author, blogger, and contributor to Forbes, Entrepreneur, Authority Magazine, and BIC Magazine, and her blog is visited by thousands of readers each month

Head of Enterprise Risk Management
Fiserv

Tony Goins

Anthony (Tony) Goins is the Global Head of Enterprise Risk Management for Fiserv, the largest Fintech firm in the world. He is responsible for leading the risk function by partnering with line of business officers and business leaders across the company to identify, mitigate and treat events that could be detrimental to the growth of the business. This is executed through early detection and monitoring emerging risk. Additionally, Tony’s team assists with the installation of controls and remediation of issues, while supporting upside opportunities. He most recently served as the State of Nebraska’s Director of Economic Development where he led a team that drove over $8 billion dollars of investment, created more than 7,000 jobs, and achieved the nation’s #1 ranking in COVID-19 pandemic recovery reported by news media outlet POLITICO.

Tony currently serves as a founding independent director for Nelnet Bank where he helped establish the bank’s charter and serves as Chair of the Risk & Compliance Committee, an independent director, and Vice Chair of the Risk & Compliance Committee for Blue Cross Blue Shield of Nebraska, and an independent director for Inceptia, where he serves as a Member of the Finance & Governance Committees. He also is an advisory board member for i3 Bank (f/k/a Bank of Bennington).

Chief Product Officer
BizLove

Susan Krejci

Susan Krejci, Chief Product Officer at BizLove, is an entrepreneur, former Fortune 100 corporate strategy and transformation leader and a certified professional coach. Sourcing from her experience from large scale purpose-driven and customer-centric business change at the Allstate Corporation, Susan Krejci shares her experience of how using WHY becomes a powerful driver behind delivering business impact and measurable results. Now as a member of the founding team of strategic consultancy, BizLove, Susan will unpack the importance of discovering the WHO behind the WHY, to unlock metrics that matter to both the leader/s and the enterprise.

Co-Founder and Chair
B Local Georgia

Nathan Stuck

Nathan is an award winning leader in the B Corp community and the Founder of Profitable Purpose Consulting, a culture, impact, and B Corp consultancy. He founded and chairs B Local Georgia and serves on the board of B Academics, a nonprofit committed to research and experiential B Corp learning opportunities. Nathan will be discussing:

• The power of the private sector to reimagine society by reimagining capitalism.
• Good business isn’t a nice-to-have anymore. Good business is good for business.
• Profit & Purpose. How to balance the desire to do everything and the need to run a sustainable business that stays in business.
• Embracing the journey of intentional improvement

He is also the Executive Director of BLD Southeast, a regional annual B Corp conference that brings together B Corps from the southeastern United States for a celebration of business as a force for good.
Nathan teaches an MBA course on B Corps at the University of Georgia, is a regular speaker at conferences and on podcasts around the world, and hosts the B The Change Georgia podcast. His first book, Happy Monday: Designing Your Dream Career, was released in 2022, and his TEDx Talk was released in March 2023.

Director Communications
Families USA

Chantez Bailey

Chantez Bailey advises on integrated communications strategies, building effective messaging, and works closely with Families USA topic experts to identify their newsworthy content. Previously, she served as senior communications director for the National Resident Matching Program (NRMP), an organization that provides matching services for healthcare professionals. Bailey’s interest in communications led her to pursue a journalism degree. She quickly learned that impact-driven work with strategic communication and outreach efforts was really her niche. She holds a BA in English Arts and Literature, Journalism.

Founder and CEO
Shift Financial Insights

Spencer Sheinin

You’re not forced to make a choice between purpose and profit, according to Spencer Sheinin. Many entrepreneurs share the struggle of initially aiming for a positive impact in the world but getting bogged down by the day-to-day challenges of running a business. Financial constraints often force compromising decisions that conflict with personal values. Spencer’s session offers a way out of the cycle, guiding business owners to shift from financial frustration to clarity and purpose without delving into accounting intricacies. By the end of the talk, participants can expect improved financial understanding, identification of key business issues, noise reduction, quick problem-solving, and enhanced decision-making for increased profitability and positive impact.

Co-Founder and CEO
Intrepid Entrepreneurs

Lindsey Simmonds

Pioneer Leadership: Manifesting for the Greater Good
The Intrepid Entrepreneurs Story: Reinventing the Future of Health Innovation in Africa
Lindsey Simmonds has 20 years of experience in international development focused on women’s issues, particularly in Sub-Saharan Africa and the Middle East. Lindsey established the nonprofit Intrepid Entrepreneurs to advance women, Sexual and Reproductive Health, and entrepreneurship in Africa. Previously, Lindsey enjoyed 15 years working in philanthropy at the Buffett Foundation, where she oversaw tens of millions of dollars annually and designed programming for sexual and reproductive health and rights (SRHR) programs in Africa and SE Asia. In addition to service delivery programs, Lindsey also created and led leadership and innovation programs for the global advancement of SRHR. During her early career living in Jordan, Lindsey focused on advancing women’s issues while working for the largest social development agency in the country. Later, she served as the Academic Director for an American study abroad program in Jordan and Syria.

In 2020, Lindsey’s entrepreneurial spirit led her to transform her love of jigsaw puzzles from a hobby into an international business, Wander Puzzle Co.

Co-Founder and Managing Director
Econic

Joshua Berry

Joshua Berry is a world-class facilitator of change. As an author, speaker, entrepreneur, and director of Econic, Joshua has spent the last two decades evolving the what, who, and why of Fortune 500 companies and venture-backed startups. Joshua will DARE TO BE NAIVE. Did you know the best leaders choose to be naive? Oftentimes what keeps people from doing the best work of their life is a limiting belief about how things should be done. And yet, challenging these stories and ideas is exactly what is needed to unlock more impact and fulfillment in life and work. Through an interactive experience, Joshua shares key tips and a simple framework to start challenging limiting beliefs today.